Archie is cruelty-free and no products or ingredients have been tested on animals.

We've made sure our toothpaste is vegan-friendly and contains no animal-derived ingredients.

Archie is proudly developed and made in Australia. We favour locally sourced ingredients and support local businesses.

We took the bad stuff out! Archie toothpaste is made from 99% natural origin ingredients.

We are banning single use plastic and encourage to refill and reuse our durable glass bottle.